01 Jun 2017
Announcement, Blog
June 1, 2017 YPB Marketing

YPB Signs 3-Year Contract with Global FMCG Tube Manufacturer

YPB Secure Track
  • YPB has signed a 3-year contract with Kim Pai Impact for YPB’s full PROTECT DETECT CONNECT product suite.
  • Kim Pai Lamitube of Thailand is the largest laminate tube company in ASEAN.
  • Kim Pai Lamitube is a partner of Australian FMCG tube manufacturer Impact

    International and their Joint Venture is referred to as Kim Pai Impact by YPB.

  • Kim Pai Impact produces around 2 billion tubes per annum.

    Brand Protection and Customer Engagement solutions company YPB Group Ltd (ASX: YPB) is pleased to announce the signing of a three-year supply contract with Kim Pai Impact. Kim Pai Impact is a Joint Venture between Kim Pai Lamitube of Bangkok, Thailand, and Impact International of Sydney, Australia.

    Kim Pai Impact is a global packaging manufacturer which operates in Asia Pacific, Europe and North America. Kim Pai Impact is renowned as a provider and innovator of tubes for industry, particularly the FMCG sector. Kim Pai Impact’s customers include nearly all major global FMCG brands. It produces around 2 billion tubes per annum.

    Kim Pai Impact will utilize YPB PROTECT (Forensic Covert Tracer) and YPB CONNECT (Direct Customer Engagement software) to offer brand owners both real protection against counterfeit and direct engagement with end customers via the interaction of smart packaging and smartphones.

    Kim Pai Impact’s salesforce will be trained to sell YPB’s solutions, opening up new, substantial markets in Asia, USA and Europe for YPB through this partnership.

    Kim Pai Lamitube’s Assistant Managing Director, Mr. Suraparp Limatibul commented: “We are excited about our partnership with YPB Group. Kim Pai Lamitube has always been at the cutting edge in terms of package design and innovation and we are looking forward to offering YPB’s solutions to our current and future customers.”

    Impact International’s Managing Director, Mr. Aleks Lajovic commented: “We believe in the technology that YPB can offer our customers and by connecting our joint venture partner with YPB, we expect to see the market’s awareness of the benefits YPB can offer increase dramatically.”

     

    YPB Executive Chairman John Houston said: “This partnership with Kim Pai Impact gives YPB reach into both established and new markets and in particular high growth areas in South East Asia and Western Europe. Partnering with such high calibre market leaders as Impact International and Kim Pai Lamitube rapidly multiplies the opportunities open to us, cost efficiently and with low risk. We look forward to working closely with Kim Pai Impact to ensure this significant opportunity realises its full potential.”