Anti-counterfeit, Authentication, Blog, Consumer Engagement, Counterfeit, Investors, News 15 Jun 2023 YPB Group Founder/Chairman & COO Martin Ross Shares Recent Innovations in Shareholder Update This week, The Market Herald interviewed YPB's Founder/Chairman, John Houston, and Chief Operating Officer, Martin Ross, about the company's three-year… YPB Marketing
Authentication, Blog, Customer engagement 16 Feb 2023 Maximising Consumer Packaged Goods Marketing: A Guide for Brands The Keys To Maximising Consumer Packaged Goods Marketing: 1. Target Audience: Understand your audience, develop the unique value proposition, and… YPB Marketing
Anti-counterfeit, Authentication, Blog 25 Jan 2023 Serialised QR Codes: The Benefits for Businesses Combat counterfeiting and protect your brand with QR code serialisation. This unique tracking method assigns a QR code to each… YPB Marketing
Anti-counterfeit, Authentication 09 Jan 2023 Product Authentication: Ensuring the Integrity of Your Brand Anti-Counterfeiting Strategies for Product Authentication Counterfeiting is a pervasive problem that affects businesses across all industries, causing billions of dollars… YPB Marketing
Anti-counterfeit, Authentication 09 Jan 2023 The Four Pillars of Anti-Counterfeit Protection anti-counterfeit protection and product authentication Protect your brand, products, and customers from counterfeit products with these four essential strategies. Here… YPB Marketing
Anti-counterfeit, Authentication, Blog 21 Nov 2022 Preventing Official Documents from Fraud – Official Document Security How to prevent official documents from being forged, faked, spoofed or tampered with We are all living in a… YPB Marketing
Anti-counterfeit, Authentication, Customer engagement 08 Nov 2022 Understanding smart packaging The design of product packaging was brought in with the core purpose of protecting the contents of packaged goods. Now… YPB Marketing
Announcement, Anti-counterfeit, Authentication, Motif Micro, News 09 Feb 2022 Leading brand protection agency appointed as global distributor for MotifMicro™ Appointment of Brand Armor LLC as Global Distributor for MotifMicro™ Over 20 years’ experience and established client list in anti-counterfeit… YPB Marketing
Announcement, Anti-counterfeit, Authentication, Motif Micro, News 15 Jun 2021 Authentication News® publishes news on YPB’s smartphone tracers In the April issue of Authentication News® (AN), we announced that Australian brand protection and consumer engagement solutions provider YPB… YPB Marketing
Announcement, Authentication, Customer engagement, News 30 Mar 2021 7 new SKUs and advanced analytics added to CONNECT ▪ YPB’s CONNECT wins additional 7 SKU’s from Nature One Dairy and Nature’s Care ▪ Nature One Dairy extends CONNECT… YPB Marketing
