Anti-counterfeit 06 Dec 2023 Turn an invisible consumer into a visible one The pursuit of understanding consumer behaviour has led to innovative strategies, and one powerful tool in this quest is the… YPB Marketing
Anti-counterfeit 23 Jun 2023 Leverage the Power of Anti-Counterfeiting and Connected Packaging with YPB Connect® Unlock the potential of connected packaging for enhanced consumer engagement, product authentication, and anti-counterfeiting solutions with YPB Connect®, your brand's… YPB Marketing
Anti-counterfeit, Authentication, Blog, Consumer Engagement, Counterfeit, Investors, News 15 Jun 2023 YPB Group Founder/Chairman & COO Martin Ross Shares Recent Innovations in Shareholder Update This week, The Market Herald interviewed YPB's Founder/Chairman, John Houston, and Chief Operating Officer, Martin Ross, about the company's three-year… YPB Marketing
Anti-counterfeit 07 Jun 2023 Harnessing Innovative Consumer Engagement Techniques with ProtectCode Technology In an era where digital transformation is at the forefront, companies are reimagining ways to connect and engage with their… YPB Marketing
Anti-counterfeit 29 May 2023 Secure Packaging Solutions for Brand Protection | YPB Group Revolutionizing Brand Protection with Secure Packaging Solutions In today's fast-paced global marketplace, the safety and integrity of your products are… YPB Marketing
Anti-counterfeit 23 May 2023 Unlocking the Power of Connected Packaging with ProtectCode Empowering Brands and Enhancing Consumer Experiences through Innovative Authentication Solutions Introduction As the CEO of YPB Group Limited, I have… YPB Marketing
Anti-counterfeit 15 May 2023 Brand Protection for Wine: Safeguarding Your Brand and Engaging Consumers Introduction Understanding Brand Protection Intellectual Property Rights in the Wine Industry Counterfeiting and Fraud in the Wine Industry Regulatory Frameworks… YPB Marketing
Anti-counterfeit 28 Apr 2023 Leveraging Serialised QR Codes for Effective Brand Protection Technology – YPB Discover how YPB's advanced serialised QR Code-based solutions safeguard your brand against counterfeiting and enhance consumer engagement. Table of Contents:… YPB Marketing
Anti-counterfeit 28 Apr 2023 Covert Anti-Counterfeiting Technology: The Power of Microparticle Technology in Consumer Engagement Table of Contents Introduction The Growing Threat of Counterfeiting Microparticle Technology: The Ultimate Weapon Against Counterfeiters 3.1. What is Microparticle… YPB Marketing
Anti-counterfeit 18 Apr 2023 What Makes a CPG Brand Competitive: Omnichannel Marketing In today's fast-paced and highly competitive consumer packaged goods (CPG) market, brands must continuously adapt and innovate to stay… YPB Marketing
